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Cobell Scholarship.

At a glance

Industry
Education
Services
Web Design · Web Development · Strategy
Platform
WordPress
Integrations
OASIS

The project

We redesigned the Cobell Scholarship’s digital presence, guiding Native students from eligibility to application with a clear, encouraging path into the OASIS portal.

The result

More qualified scholarship applications, fewer unqualified ones

The pictures

A smiling Cobell Scholar in a long beaded necklace and ribbon dress, a blanket over her arm, beside a river in autumn light.
Desktop walkthrough of the Cobell Scholarship homepage in one continuous scroll, from the animated “A promise. Kept.” hero and scholar portraits through eligibility, the seven-step path to apply, and the audience wayfinding cards.
Desktop “Our Namesake” section pairing a portrait of Elouise Pepion Cobell with the headline “She refused to let a century of silence stand.”
Desktop eligibility checklist, “Think you might qualify? You probably do.,” with three plain-language requirements.
Mobile homepage hero, “A promise. Kept.,” with a scrolling filmstrip of Cobell Scholars.
Mobile namesake section with Elouise Cobell’s portrait framed by her 1945–2011 timeline.
Mobile eligibility checklist with tappable checkboxes and numbered requirements.
Desktop “Our Story” card, “A fight for justice. A future of belief.,” with settlement stats set over a mosaic of scholar portraits.
Mobile walkthrough of the homepage in one continuous scroll, showing how each section restacks for a thumb-friendly, single-column read.
Mobile “Our Story” stats grid: $3.4B settlement, 300k+ account holders, six scholarship types, supporting Native scholars since 2016.
Mobile “Find your way in.” menu routing students, families, counselors, educators, and financial aid offices to their own guidance.
Interactive “When to apply” dial on the How to Apply page. Selecting each application window opens its dates, deadline, and eligible scholarships.
Mobile “When to apply” timeline. The desktop dial becomes a swipeable ribbon that marks today and every open window.
Mobile “The path forward starts here.” seven-step guide, starting with logging in to OASIS.
“Need help?” wayfinding questionnaire on mobile: visitors pick who they are, their level of study, and the term they need, check off what they have in hand, and get a personalized path.
Desktop How to Apply hero, “Your next chapter starts here.,” featuring a Cobell Scholar in graduation regalia.
Desktop overview of all six Cobell scholarships, from undergraduate to dissertation fellowship, in a numbered grid.
Desktop scroll through Elouise Cobell’s story in one continuous pass, told in chapters with archival photography and pull quotes in her own words.
Mobile story chapter, “She grew up counting cattle. Then she started counting what the government owed.,” with a drop-cap introduction.
Mobile legacy chapter with a framed portrait painting of Elouise Cobell, “She never saw the first scholarship awarded.”
Mobile section on the Cobell logo, a beaded hawk in flight inspired by her Blackfeet name, Yellow Bird Woman.
Desktop legacy chapter pairing a gilded portrait of Elouise Cobell with the story of the 7,000+ scholars her fight has supported.
Full-screen mobile navigation with expandable Scholarships and Support & Guidance menus.
Mobile scholarships list with each award labeled by who it serves.
Mobile Undergraduate Scholarship hero with a live countdown to the next application window.
Desktop Undergraduate Scholarship hero, “Your degree is the first step. Your future is the destination.,” with the application countdown card.
Desktop “Never used OASIS before?” section featuring an animated video walkthrough of the application portal.
Desktop About IEI team grid, “The people who make it possible.,” with staff portraits and titles.
Mobile About IEI team portraits in a two-up grid.
Mobile “They started where you are” alumni spotlight rail featuring Cobell Scholars and their schools.
Mobile “Print it. Pin it. Pass it along.” family quick-reference guide with download and email options.
Desktop “Find your way in.” staggered photo cards for students, families, counselors, educators, and financial aid offices.
Desktop Parents & Family resource callout with a downloadable kitchen-table guide.

Next project

Hoffman Estates Park District
Start a projectLouisville, Kentucky · Monday to Friday, 9 to 5

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