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PROLIFIC
Interactive product selector inviting users to choose their can and toast to something new
Bold brand messaging highlighting the ready-to-drink experience
Lifestyle photography showcasing the product as a social companion that travels with you
Social engagement section encouraging fans to share their moments with #bornready
Product showcase featuring Original and Zero Sugar variants with lifestyle imagery
Brand storytelling section featuring two people toasting with Jack Daniel's & Coca-Cola cans
Hero section showcasing the product can with interactive Click to Sip element
Drink of the People brand story section featuring diverse group enjoying the product
Still Making History origin story section with product being poured over ice
Mobile hero view featuring The Perfect Match headline with product can
Mobile Still Making History origin story section
Mobile Taste That Travels product section with lifestyle imagery
Mobile product selector with Select Your Can interactive feature
Mobile social media section Old Friends, New Places with #bornready hashtag
Mobile A Shared Dialect section with toast imagery
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