Ford’s Gin.
At a glance
- Industry
- Food & Beverage
- Services
- Animation · Copywriting · Social Campaigns · Strategy · Web Design · Web Development
- Platform
- WordPress
- Integrations
- Business APIs · Google APIs · Interactive Maps
The project
Ford’s Gin underwent a digital transformation, showcasing its bold style and boosting engagement with a new website.
The work
Desktop and phone
The gin, its story and where to find it.
Screen 01 of 03
More of the work
Website
fordsgin.com on desktop and phone: the cocktails, the brand's journey, the botanicals and where to buy a bottle.
Campaign site
A landing page for Martinis + Oysters, a run of pop-up events: oyster and martini recipes, the London event and a sign-up for news.
Event
Everything on the table at The Salty Pearl, the pop-up at Chiltern Firehouse in London: a passport of recipes, a plate and napkins, matchbooks, etched glasses and chalkboard signs.
Ads and social
Banners and stories that announced the pop-up — Eat up. Drink up. Pop up. — with the address and £5 martinis.
Instagram carousels
Carousels about the drink: music to mix to, a martini with seafood, a martini recipe and the juniper in the gin.
Print ads
Mix Well, a print campaign in two colorways, green and cream, with the bottle set into cocktail and bar scenes.
Photography
Cocktails shot for the brand: highballs with lime on a bar cart, and a coupe with a mint garnish.
