Branding & Identity
If it doesn’t mean something,
what’s the point?
A brand isn’t just how you look, it’s how people feel when they interact with you. It’s the tone you use, the way you show up, and the space you claim in someone’s mind. At Prolific Digital, we craft brand identities that go deeper than design. We help brands show up in the world with clarity, consistency, and a sense of purpose that people remember.
Our Branding & identity Services
What we’re best at.
Strategy & Positioning
Before we ever touch design, we get to the heart of your brand: what you stand for, who you’re here to serve, and where you fit in the market.
- Brand Discovery & Workshops
- Market & Competitor Research
- Brand Messaging & Voice Development
- Positioning & Differentiation
- Brand Guidelines & Systems
Visual Identity
Your brand visuals are your first impression—and your lasting one. We craft visual systems that feel like an extension of who you are and what you stand for.
- Logo & Wordmark Design
- Typography & Color Palettes
- Graphic Systems & Iconography
- Style Guides
- Packaging & Print Assets
Brand Story & Messaging
People remember stories more than stats. We help you articulate your brand’s voice with language that resonates—rooted in your mission and shaped for connection.
- Brand Narrative Development
- Core Messaging & Taglines
- Mission, Vision & Values
- Voice & Tone Guidelines
- Content Strategy & Copywriting
Digital Brand Experience
Your brand should feel cohesive—whether someone’s scrolling through Instagram or reading your email. We help bring your identity to life across every digital touchpoint.
- Website & UX/UI Design
- Social Media Branding
- Email & Ad Campaign Systems
- Digital Content & Visual Assets
- Photography & Video Direction
Brand Growth & Evolution
Whether you’ve outgrown your current brand or just need a refresh, we help you evolve with intention—keeping your identity relevant, refined, and resonant.
- Rebranding & Refresh Projects
- Brand Audits & Refinement
- Expansion & New Market Strategy
- Engagement & Loyalty Initiatives
- Internal Brand Training
Build Something That Lasts
Your brand should be bold, memorable, and built to stand the test of time. Whether you’re launching, evolving, or redefining, we’re here to make it happen.
Ready to make your mark?
Award Winning Brand Identity Design from Idea to Impact.
Brands that make an impact stir something inside, they connect with us in a way that reminds us we are human and we are called to act by an instinct that lies deeper within. This is the power of design that is informed by empathy and meaning.
Visibility is easy. Impact is rare. We create branding & identity that leaves lasting impressions — through award-winning, human-centered design, we craft experiences that connect with audiences through stunning visuals, ironclad strategy, compelling concepts, and thoughtful messaging that honors your brand in a way only we can. Our creative process from research to refinement is built to distill and shape ideas into impact.
Our work
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At Prolific Digital, we believe in using our creative expertise to make a difference, which is why we were honored to partner with the American…
American Cancer Society – Purses, Pouts, & Pearls
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Prolific Digital partnered with Sugar Bakery, a new pastry and coffee shop in the Portland neighborhood of Louisville, to create a striking yet inviting brand…
Sugar Bakery
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This project aims to celebrate Kentucky’s rich musical heritage, connecting people to the heart of Appalachian and Bluegrass culture.
Kentucky Music Trail
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Altly is one of our very own innovative products, designed to make the internet a more accessible place for all.
Altly
Our Portfolio
See the difference
for Yourself.
We are a Louisville based agency that crafts award-winning brand experiences. Explore our work and see strategy, creativity, and performance in action.