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Fords Gin

Fortune flavours the bold.

    Fords Gin is a collaboration between 11th generation Master Distiller Charles Maxwell of Thames Distillers and Simon Ford, dedicated to creating spirits designed in unison with professional bartenders and celebrated distillers from around the world.

    • Ideation & Concept
    • Social Campaigns
    • Print Ads
    • Web Design
    • UX/UI
    • Motion Graphics
    Fords Gin web design featuring the Fords Gin bottle with a martini glass sitting next to it.

    Digitalexperience

    A well-traveled gin that takes visitors on a journey exploring botanical origins, the story of Fords Gin, and learning cocktails along the way.

    Fords Gin web design featuring a cocktail called 'Bramble' accompanied with a description and the option to view more cocktails.
    Fords Gin web design featuring a "Journey" section highlighting the history of Fords Gin.
    Fords Gin web design featuring Officers Reserve bottle and description.
    Fords Gin web design featuring a product locator tool that allows you to search for Fords Gin in a store near you.
    Fords Gin web design showing the process of making Fords Gin described in three steps.
    Fords Gin web design showing a bartender pouring a cocktail.

    Mix Wellcampaign

    The “Mix Well” campaign supports social, point of sale, and ladders up to commercial series — because good company and great gin mix well.

    Fords Gin posters featuring in two different colors showcasing the Fords Gin bottle with the headline Mix Well in the background.
    A Fords Gin poster that is part of a "Mix Well" campaign.
    A Fords Gin poster that is part of a "Mix Well" campaign.
    A Fords Gin poster that is part of a "Mix Well" campaign.

    TheSalty Pearl

    The Salty Pearl is a popup event that can happen anywhere in the world where folks can learn and explore more about cocktails from expert bartenders, grab a stamp, and collect a rare NFT.

    Fords Gin passpost that is part of a Salty Pearl popup campaign.
    Fords Gin passpost that is part of a Salty Pearl popup campaign.
    Fords Gin passpost that is part of a Salty Pearl popup campaign.
    Fords Gin matchbook that is part of a Salty Pearl popup campaign.
    Fords Gin tableware that is part of a Salty Pearl popup campaign.
    Fords Gin martini glasses that is part of a Salty Pearl popup campaign.
    Fords Gin sandwhich board that is part of a Salty Pearl popup campaign.

    Socialcampaigns

    We wanted to engage with cocktails lovers and bartenders through a series of uniquely crafted campaigns that focused on various cocktails, origins of botanicals, cocktails pairings, and music to mix to.

    Fords Gin social media campaign "Music to mix to."
    Fords Gin social media campaign "How to enjoy a martini."
    Fords Gin social media campaign "How to make a Negroni."
    Fords Gin social media campaign "What is in your gin?"